The Lab
One pod. Seniors only.
The strategists leading your workshop are the exact people building your deliverables. No account managers, no junior trainees learning on your budget, and zero handoffs. It intentionally limits how many clients we accept which is the entire point.
How the pod works
Multiple roles. One team. All in the room with you.
Vision Architect
Workshops, hard choices, defensible positioning. Directs the room, sharpens core claims, and owns the final strategic outcome.
Chief Storyteller
Customer evidence, narrative architecture, language. In the room testing copy with you, not hiding behind an account layer.
Culture & Consumer Analyst
Market data, competitor audits, stakeholder interviews. The one who validates claims and calls out assumptions before they launch.
Experience Orchestrator
Sprint scope, milestones, seamless execution. Removes operational friction and answers the very first email you send.
Head of Social Value
Environmental stewardship, community purpose, non-commercial proof. Ensures your impact shows up directly in the work not as a footnote.
Backgrounds
Where people on the pod have worked. Not clients.
Remote by default. On site for three things.
Kickoff, the strategy workshop, and the final handover. Those are the moments where reading the room changes the outcome, and no video call replaces decision-makers debating at a whiteboard about what the business actually stands for.
Everything else: interviews, auditing, framework drafting, revision happens faster in deep, focus work. For distant clients, we compress on-site touchpoints into a single two-day intensive and bill travel at cost.